Not all museums can afford to hire outside evaluators – and those that can make better choices when they have some personal experience with designing and conducting their own small studies.
This webinar will introduce participants to adaptations of traditional data collection techniques, suggest ways that data collection can be embedded in what practitioners already do (not adding more to their already too-busy schedules), and encourage museum practitioners to be playful about the ways they can systematically learn more about their visitors.
This webinar is designed primarily for museum practitioners, not specialists in visitor research. However, those more experienced with evaluation can gain new ideas and approaches to invigorate their thinking and positively impact their practice.
About the speaker: Jeanine Ancelet, Principal at Audience Focus, has over 12 years of experience directing a variety of research and evaluation projects for museums and other cultural organizations across the country. Jeanine’s primary interest is to advocate for visitors and program participants and effectively communicate their needs, interests, and values to the organizations that serve them.
When: Tuesday, February 18, 2020, 10:00 AM – 11:00 AM
Where: Online – complete webinar login details will be sent to participants after registering
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800 E. 17th Ave.
Columbus, OH 43211
Registration deadline: February 14, 2020
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